Optimize Images for Web to Speed Up Sales

optimize images for web

Slow loading food photos don’t just hurt aesthetics, they quietly drain restaurant revenue. Oversized, unoptimized images delay page rendering, frustrate mobile diners, and push potential orders to faster competitors. Image optimisation for the web is about protecting conversions: reducing file size, choosing efficient formats, and preserving visual quality without compromise. When menus load instantly, customers complete orders, brand trust stays intact, and ad spend stops evaporating on abandoned sessions.

Earn Trust through Powerful Website Authority

how to increase website authority

Last year, when I was working at an SEO agency, I witnessed how our clients’ traffic gets hijacked. We had constructed magnificent content machines you can imagine, like soaring traffic and contracts keep renewing. Then, within several months, traffic plummeted around 20-80% though we didn’t alter a single element of our strategy. Then I discovered … Read more