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Last year, when I was working at an SEO agency, I witnessed how our clients’ traffic gets hijacked. We had constructed magnificent content machines you can imagine, like soaring traffic and contracts keep renewing. Then, within several months, traffic plummeted around 20-80%, and we hadn’t altered a single element of our strategy. Then I discovered … Read more
Share of voice can be understandable simply when you’re scrolling through a foodie group chat, and someone’s asking for the best rice bowl spot in town. If anyone mentions your restaurant as a good place to enjoy a rice bowl topped with scramble eggs and lettuce, this means you’ve got a share. This metric measures … Read more
When we talk about a restaurant website optimisation for AI search, it ain’t about chasing algorithms anymore. It’s actually about ensuring your name still appears when hungry diners search for “soto kikil near me”. This matters because search engines now implement AI-driven search reranking. This process runs invisibly in milliseconds every time someone searches. The … Read more